BodyForm | BodyGlyk
Customer: BodyTrust GmbH / Task: Logotype, Design, Literature, Packaging, Webshop
Redefining Wellness with Bodytrust
Bodytrust, an innovative nutrition additive brand, needed a complete brand identity and communication strategy to carve out its place in the health and wellness market. With products like BodyForm and BodyGlyk, which offer science-backed solutions for holistic health and vitality, the brand sought a design that conveyed its premium quality, scientific expertise, and commitment to empowering individuals on their wellness journeys
Crafting a Science-Driven and Empowering Brand
My role was to develop a visual and strategic identity that reflected Bodytrust’s commitment to evidence-based nutrition. This included designing a sleek, modern logo and a clean graphic system that reinforced the brand’s professional and trustworthy image. I also created packaging for the product range that prioritized clarity and functionality, while maintaining visual appeal. Additionally, I shaped a tone of voice that blended scientific authority with accessibility, ensuring the brand connected with both health-conscious consumers and industry professionals
Delivering a Seamless Brand Experience
The project also involved developing an eCommerce platform optimized for user experience, along with promotional materials and digital campaigns designed to introduce Bodytrust to a wider audience. Every design element, from typography to imagery, was carefully crafted to reinforce the brand’s position as a leader in the nutrition additive space. Together, these assets created a cohesive and powerful presence, helping Bodytrust stand out in a competitive market.