Torii.Coach
Customer: Heidi Kincaid / Task: Logotype, Design, Website, Social Media
What the client needed
Heidi Kincaid, a skills trainer and coach, needed a brand identity that truly captured her transformative approach while conveying both the professionalism and warmth she brings to her work. She also sought a modern, user-friendly website and a cohesive visual language for social media to better engage her audience
My part of the project
Creating a Unified Brand Identity for Torii Coaching
I developed Torii’s complete visual identity, including a custom logo, typography, and a cohesive color palette inspired by the concept of Torii as a gateway to transformation. In addition, I designed and built a modern, user-friendly website to effectively communicate her services, which include coaching and training workshops. To ensure consistency across platforms, I also created a strong brand identity for her social media content, along with a comprehensive brand kit to maintain a seamless connection with her audience.
Additional Project Info
The project was designed to align Torii.Coach’s branding with its emphasis on personal and professional growth. The website blends modern design with intuitive navigation, while the social media visuals serve as a clear, recognizable extension of the brand, helping strengthen her connection with her audience
